In some markets where nicotine e-cigarette advertising is not specifically prohibited, certain forms of in-store promotion or product display may still be permitted. However, these permissions are often subject to restrictions concerning the content, placement and visibility of promotional materials, particularly to reduce exposure among young people. Therefore, determining whether point-of-sale advertising of nicotine vaping products is allowed requires a country-by-country assessment of applicable legislation.
27 countries currently allow nicotine vapes (e-cigarettes) to be advertised at the point of sale. Point-of-sale advertising refers to promotional materials or product displays that are visible in retail outlets where vaping products are sold.
They are:
Austria Belgium Bulgaria Croatia Cyprus Czech Republic El Salvador Fiji France Germany Greece Hungary Iceland Ireland Italy Luxembourg Poland Portugal Romania Saudi Arabia Serbia Slovakia South Korea Spain Sweden Switzerland United Kingdom