25.1% of the adult population are current smokers

There are approximately 1.8 million current smokers in Switzerland

Quick links to detailed datasheets for Switzerland
Country profile

Smoking in Switzerland

There has been a downwards trend in current smoking prevalence in the general population in Switzerland. Smoking prevalence was 30% overall in 2000; this declined to 24% in 2015, with a further drop to 21% projected by 2025. For men, the prevalence decreased from 36.5% in 2000 to 28% in 2015, with a further decrease to 23.5% projected by 2025. Women’s prevalence was 23.5% in 2000; this decreased to around 21% in 2015, and is projected to decrease further to around 19% by 2025. The WHO published prevalence trend estimates in tobacco smoking, as shown here, in their 2018 2nd edition report, which show slightly different smoking prevalence to the WHO country profiles. Data for the estimates are not age standardised, and were obtained from WHO databases. The trend lines are projections, not predictions, of future attainment. A projection indicates a likely endpoint if the country maintains its tobacco control efforts at the same level that it has implemented them to date. Therefore the impact of recent interventions could alter the expected endpoint shown in the projection. While the methods of estimation used in the first and second editions of the WHO report are the same, the volume of data available for the second edition is larger i.e. 200 more national surveys. The results presented are therefore more robust.



8,559 people die every year due to tobacco smoking in Switzerland.

14.8 million €

Market size of NRT.

Estimated NRT market size is 14.8 million €.

Heated Tobacco Products

in Switzerland

In Switzerland, heated tobacco products are considered tobacco products, therefore they can be marketed like other tobacco products. Heated tobacco products do not have to be subjected to preliminary approval. However, they differ to tobacco products in that the health warnings and taxation levels do not correspond to those of cigarettes.

Nicotine Vaping Devices

in Switzerland

There is no specific law regarding e-cigarettes. Regulations that will regulate nicotine-containing e-cigarettes as tobacco products are under development. In 2019, new policies were implemented that banned smoking and e-cigarette use in public areas of train stations. Vapers must now stick to designated smoking areas. If you have an update please e-mail the GSTHR team.


in Switzerland

In May 2019, the ban on the sale of snus in Switzerland was lifted by the public law department following a challenge. Previously, the sale of oral tobacco in the form of powder or fine particles was illegal - this included snus.

Nicotine Replacement Therapy

in Switzerland

NRT is allowed. NRT is legal to market. NRT market size is estimated to 14.8 million €. In Switzerland you don't need a prescription to purchase NRT. You can buy NRT in Pharmacy.