23.5% of the adult population are current smokers
There are approximately 1.7 million current smokers in Switzerland
Smoking in Switzerland
The overall smoking prevalence in Switzerland has been decreasing since 2000. 25.1% of the adult population in Switzerland are current smokers, down from 30% in 2000. This means there are now approximately 1.8 million smokers in the country. 27.8% of men smoke and for women the figure is 22.5%.
The most recent data show there were 8,559 annual deaths from tobacco-smoking related diseases (approximately 3,000 women and 5,500 men). The annual percentage of all deaths attributable to tobacco smoking was 13.88% (women: 8.8%; and men: 16.7%).
Nicotine vapes (e-cigarettes) are legal in Switzerland. There is a requirement to ensure vape packaging contains a health warning, they can be purchased without a prescription and there are legal restrictions on their use in public places.
Heated tobacco products are allowed and can be marketed. Snus is also allowed and can be imported for personal use.
Nicotine replacement therapy (NRT) can be marketed and it is available to buy in pharmacies without a prescription. The NRT market in Switzerland is worth €14.8 million.
For further information and full references, click through to the detailed datasheets above.
8559 people die every year due to tobacco smoking in Switzerland.
Market size of NRT.
Estimated NRT market size is 14.8 million €.
Nicotine Vaping Devices
There is no specific law regarding e-cigarettes. Regulations that will regulate nicotine-containing e-cigarettes as tobacco products are under development. In 2019, new policies were implemented that banned smoking and e-cigarette use in public areas of train stations. Vapers must now stick to designated smoking areas. If you have an update please e-mail the GSTHR team.
Heated Tobacco Products
In Switzerland, heated tobacco products are considered tobacco products, therefore they can be marketed like other tobacco products. Heated tobacco products do not have to be subjected to preliminary approval. However, they differ to tobacco products in that the health warnings and taxation levels do not correspond to those of cigarettes.
Nicotine Replacement Therapy
Estimated NRT market size is 14.8 million €. In Switzerland is legal to purchase nicotine without prescription to using NRT. NRT is legal to market. You can buy NRT in Pharmacy.
In May 2019, the ban on the sale of snus in Switzerland was lifted by the public law department following a challenge. Previously, the sale of oral tobacco in the form of powder or fine particles was illegal - this included snus.
Pouches are allowed. Pouches are legal to market.