Global State of Tobacco Harm Reduction

Switching to safer nicotine products could be a life-saving approach for millions of people who use high-risk tobacco like combustible cigarettes.


GSTHR maps the global, regional and national availability and use of safer nicotine products, regulatory responses to them, and the public health potential of tobacco harm reduction (THR). Explore any country's data on smoking, vaping, snus, HTP - enter a country in the search box, or find it on the globe.

Did you know that cigarette smoke contains more than 7,000 chemicals, including over 70 known carcinogens?

  • Smoking Tobacco
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Did you know that smoking is at least 20 times more harmful than vaping?

  • Smoking Tobacco
  • Nicotine Vapes (E-cigarettes)
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Did you know that snus is legal in most countries across the Americas but banned in most of Europe?

  • Snus
  • Europe
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View, download and use GSTHR infographics, charts and graphs:

Monthly Number of Research Papers
Retail volume of cigarette and HTP markets in selected countries
Prevalence of Daily Smoking and Snus Use in Sweden 1963-2016
Lowest Prevalence of Smoking in High Income Countries (2015)
WHO Estimate of Daily (Tobacco) Smoking Prevalence Age 15+ Male
Tobacco Smoking Prevalence

Read and download major GSTHR reports:

GSTHR (Situation Report)
A Situation Report
Global State of Tobacco Harm Reduction 2024

The fourth in our biennial GSTHR series, this report tracks the extent to which safer nicotine products are replacing and substituting for combustible and risky oral tobacco products. It is split into two parts, A Global Perspective and Regional and National Insights.

GSTHR2022 RSH Cover
The Right Side of History
Global State of Tobacco Harm Reduction 2022

The third report in our biennial GSTHR series documents the search for safer ways to use nicotine and charts the history of tobacco harm reduction with the emergence of new safer nicotine products.

Burning Issues - GSTHR Report
Burning Issues
Global State of Tobacco Harm Reduction 2020

The second in our biennial GSTHR series, this report focuses on the benefits to public and individual health of having available, affordable, appropriate and acceptable safer alternatives to combustible tobacco products.

Fighting the Last War
Fighting the Last War:
the WHO and International Tobacco Control

This 2021 report from K∙A∙C’s Global State of Tobacco Harm Reduction argues that “tobacco control policy is frozen in time” while “innovative non-combustible nicotine technology and supporting evidence have moved forwards”.