In Austria, e-cigarettes are legal with certain regulatory framework. Under these regulations, the sale of e-cigarette products and nicotine liquids is legal, and they can be obtained through general retail channels. However, purchasing them online is not allowed. Notifications for new products, child-resistant containers, and health warnings on packaging are mandatory. The minimum legal age for purchasing e-cigarettes is 18 years. There are also restrictions on nicotine content and tank size, and the use of e-cigarettes is legally restricted in certain public places. However, there are no restrictions on flavours. Moreover, health claims are not allowed. But there is no excise tax applied to e-cigarette products.
In terms of prevalence, Austria had an estimated 307,000 current vapers in 2023. The adult current e-cigarette vaping prevalence was 4%, with 4.5% among males and 2.2% among females (based on data from 2020). The adult daily vaping prevalence was estimated to be 0.9% in 2025, with 1.3% among males and 0.5% among females. In a survey conducted in 2017, 21% of adults stated they ever tried e-cigarette vaping.
Prevalence
| Year | Value | Reference/Comment |
|---|---|---|
| 2017 | 3% | 2A A |
| 2020 | 3.4% | 2B B |
| 2021 | 3.67% | 2C |
| 2023 | 4% | 2D |
| 2023 | 4% | 2E |
- European Commission (2017). Special Eurobarometer 458: Attitudes of Europeans towards tobacco and electronic cigarettes Available at: http://data.europa.eu/euodp/en/data/dataset/S2146_87_1_458_ENG
- WHO. WHO report on the global tobacco epidemic, 2023. Available at: https://cdn.who.int/media/docs/default-source/country-profiles/tobacco/gtcr-2023/tobacco-2023-aut.pdf?sfvrsn=1a596a0a_3&download=true. Accessed: 4 August 2025.
- European Commission. (2021). Special Eurobarometer 506: Attitudes of Europeans towards tobacco and electronic cigarettes (S2240_506_ENG). European Commission. http://data.europa.eu/88u/dataset/S2240_506_ENG
- European Commission. (2024). Special Eurobarometer 539: Attitudes of Europeans towards tobacco and related products [Dataset]. European Commission. https://europa.eu/eurobarometer/surveys/detail/2995
- Eurobarometer 539 2023 cited in WHO. (2025). WHO global report on trends in prevalence of tobacco use 2000–2024 and projections 2025–2030 (6th edn). World Health Organization. https://www.who.int/publications/i/item/9789240116276
- Eurobarometer data provides a representative sample of ~28,000 respondents and estimates the prevalence of vaping for the EU overall, as well as per country. The survey was conducted in March 2017. Covers 28 European Union (EU) countries. Total sample N = 27901, aged 15 and over.
- Adults survey: Repräsentativerhebung zum Substanzgebrauch, 2020; National, ages 15+
| Year | Value | Reference/Comment |
|---|---|---|
| 2020 | 2.2% | 2A A |
| 2023 | 4% | 2B |
- WHO. WHO report on the global tobacco epidemic, 2023. Available at: https://cdn.who.int/media/docs/default-source/country-profiles/tobacco/gtcr-2023/tobacco-2023-aut.pdf?sfvrsn=1a596a0a_3&download=true. Accessed: 4 August 2025.
- Eurobarometer 539 2023 cited in WHO. (2025). WHO global report on trends in prevalence of tobacco use 2000–2024 and projections 2025–2030 (6th edn). World Health Organization. https://www.who.int/publications/i/item/9789240116276
- Adults survey: Repräsentativerhebung zum Substanzgebrauch, 2020; National, ages 15+
| Year | Value | Reference/Comment |
|---|---|---|
| 2020 | 4.5% | 2A A |
| 2023 | 4% | 2B |
- WHO. WHO report on the global tobacco epidemic, 2023. Available at: https://cdn.who.int/media/docs/default-source/country-profiles/tobacco/gtcr-2023/tobacco-2023-aut.pdf?sfvrsn=1a596a0a_3&download=true. Accessed: 4 August 2025.
- Eurobarometer 539 2023 cited in WHO. (2025). WHO global report on trends in prevalence of tobacco use 2000–2024 and projections 2025–2030 (6th edn). World Health Organization. https://www.who.int/publications/i/item/9789240116276
- Adults survey: Repräsentativerhebung zum Substanzgebrauch, 2020; National, ages 15+
| Year | Value | Reference/Comment |
|---|---|---|
| 2023 | 1.5% | 0A A |
| 2025 | 0.9% |
- European Commission. (2024). Special Eurobarometer 539: Attitudes of Europeans towards tobacco and related products [Dataset]. European Commission. https://europa.eu/eurobarometer/surveys/detail/2995
- E-cigarettes with nicotine
- European Commission. (2021). Special Eurobarometer 506: Attitudes of Europeans towards tobacco and electronic cigarettes (S2240_506_ENG). European Commission. http://data.europa.eu/88u/dataset/S2240_506_ENG
- Eurobarometer 539 2023 cited in WHO. (2025). WHO global report on trends in prevalence of tobacco use 2000–2024 and projections 2025–2030 (6th edn). World Health Organization. https://www.who.int/publications/i/item/9789240116276
- European Commission (2017). Special Eurobarometer 458: Attitudes of Europeans towards tobacco and electronic cigarettes Available at: http://data.europa.eu/euodp/en/data/dataset/S2146_87_1_458_ENG
- Eurobarometer data provides a representative sample of ~28,000 respondents and estimates the prevalence of vaping for the EU overall, as well as per country. The survey was conducted in March 2017. Covers 28 European Union (EU) countries. Total sample N = 27901, aged 15 and over.
Product promotion
- Anti Smoking Global Index. Vaping Products. Available at: https://antismoking.global/world-map. Accessed: 22 July 2025.
- Allowed or banned at place of sale or allowed or banned in all media.
Regulation
| Year | Value | Reference/Comment |
|---|---|---|
| 2017 or earlier | Allowed | 1A |
| 2024 | Allowed | 1B |
- Data cross-referenced where possible using the following sources :1. Vapetrotter website. Available at: https://www.vapetrotter.com/laws/ ; 2. Global tobacco control website. Available at:https://www.globaltobaccocontrol.org/node/14052 ; 3. Tobacco Control Laws website. Available at : https://www.tobaccocontrollaws.org/legislation/
- Anti Smoking Global Index. Vaping Products. Available at: https://antismoking.global/world-map. Accessed: 22 July 2025.
- Anti Smoking Global Index. Vaping Products. Available at: https://antismoking.global/world-map. Accessed: 22 July 2025.
- Data cross-referenced where possible using the following sources :1. Vapetrotter website. Available at: https://www.vapetrotter.com/laws/ ; 2. Global tobacco control website. Available at:https://www.globaltobaccocontrol.org/node/14052 ; 3. Tobacco Control Laws website. Available at : https://www.tobaccocontrollaws.org/legislation/
Availability
- Anti Smoking Global Index. Vaping Products. Available at: https://antismoking.global/world-map. Accessed: 22 July 2025.
Regulations and restrictions
| Year | Value | Reference/Comment |
|---|---|---|
| 2017 or earlier | YES | |
| 2025 | YES |
| Year | Value | Reference/Comment |
|---|---|---|
| 2017 or earlier | YES | |
| 2024 | YES | 1A |
- Anti Smoking Global Index. Vaping Products. Available at: https://antismoking.global/world-map. Accessed: 22 July 2025.
| Year | Value | Reference/Comment |
|---|---|---|
| 2016 | Yes: 18 years | 2A |
| 2023 | Yes: 18 years | 2B |
- https://ec.europa.eu/health/tobacco/products/revision_en
- Global Tobacco Control. Country Laws Regulating E-Cigarettes. Available at: https://www.globaltobaccocontrol.org/en/policy-scan/e-cigarettes/countries?country=3. Accessed: 23 July 2025.
| Year | Value | Reference/Comment |
|---|---|---|
| 2017 or earlier | NO | |
| 2024 | NO | 1A |
- Anti Smoking Global Index. Vaping Products. Available at: https://antismoking.global/world-map. Accessed: 22 July 2025.
| Year | Value | Reference/Comment |
|---|---|---|
| 2017 or earlier | Yes | |
| 2024 | Yes | 1A A |
- Anti Smoking Global Index. Vaping Products. Available at: https://antismoking.global/world-map. Accessed: 22 July 2025.
- Equal or less than 20mg/ml.
| Year | Value | Reference/Comment |
|---|---|---|
| 2017 or earlier | YES | |
| 2023 | YES | 2A |
- Global Tobacco Control. Country Laws Regulating E-Cigarettes. Available at: https://www.globaltobaccocontrol.org/en/policy-scan/e-cigarettes/countries?country=3. Accessed: 23 July 2025.
| Year | Value | Reference/Comment |
|---|---|---|
| 2017 or earlier | YES | |
| 2023 | YES | 2A A |
- Global Tobacco Control. Country Laws Regulating E-Cigarettes. Available at: https://www.globaltobaccocontrol.org/en/policy-scan/e-cigarettes/countries?country=3. Accessed: 23 July 2025.
- Tank size should not exceed 2ml.
- Anti Smoking Global Index. Vaping Products. Available at: https://antismoking.global/world-map. Accessed: 22 July 2025.
- Global Tobacco Control. Country Laws Regulating E-Cigarettes. Available at: https://www.globaltobaccocontrol.org/en/policy-scan/e-cigarettes/countries?country=3. Accessed: 23 July 2025.
- Equal or less than 20mg/ml.
- Tank size should not exceed 2ml.
Perception of harm
- Reference: European Commission (2017). Special Eurobarometer 458: Attitudes of Europeans towards tobacco and electronic cigarettes Available at: http://data.europa.eu/euodp/en/data/dataset/S2146_87_1_458_ENG
- Question asked in this survey did not compare harmfulness with cigarettes. The question used was 'Do you think they are harmful to the health of people who use them?' 47% - YES, 40% - NO, 13% DON'T KNOW
Tax
- Anti Smoking Global Index. Vaping Products. Available at: https://antismoking.global/world-map. Accessed: 22 July 2025.
- There are no exice taxes on this product.