There are approximately 603,000 current smokers in Lithuania
36.2% of men are current smokers but only 15.1% of women
The overall trend for prevalence of current smokers in the general population in Lithuania has been gradually downwards since 2006. 29% of the population in Lithuania were current smokers in 2017, down from 34% in 2006. The prevalence fluctuated a little in the period. These data come from the Eurobarometer surveys, the most recent of which was carried out in 2017. In the most recent survey a total of 27,901 respondents from different social and demographic groups were interviewed face-to-face at home, in their mother tongue, across all 28 of the EU countries. The sample for each country is representative, however the sample sizes are relatively small (e.g. most countries had just over 1000 participants, but for Italy, Malta and Lithuania the sample was around 500). Nevertheless, the Eurobarometer surveys are useful as they have estimates for smoking prevalence collected over a number of years which can show trends, as described here.
4,020 annual deaths in Lithuania are associated with tobacco smoking.
NRT represent an estimated market size of 1.0 million €.
In Lithuania, e-cigarettes are legal and are regulated as tobacco products. While they can be purchased in general retail outlets, online sales as well as health claims about these products are banned. Advertising is regulated, with restrictions in place to limit promotional activities. The excise duty applied to e-cigarettes is up to 10% of the rate levied on conventional cigarettes. Based on these regulations, new product notifications are required before market entry, and childproof and tamperproof containers must be used. Health warnings on packaging are mandatory, and sales are restricted to adults aged 18 and over. There are also flavour restrictions, and the nicotine content in e-liquids must not exceed 20 mg/ml. Tank sizes are limited to 2 ml or less, and vaping is legally restricted in public places.
Statistics indicate that as of 2021, there were an estimated 72,103 current vapers in Lithuania. The adult current vaping prevalence was 5% in 2023, including 6% among women and 9.3% among men. Daily vaping prevalence as of 2021 was 3.5%, including 2.3% daily vaping prevalence among women and 3.1% among men. Additionally, 15% of adults in 2017 responded that they have tried e-cigarettes at least once. Another 2017 survey found that 80% of adults in Lithuania believe e-cigarettes are as harmful or more harmful than cigarettes, while 11% view them as less harmful, and 9% were not sure.
In Lithuania, Nicotine Replacement Therapy (NRT) is legally allowed, including the sale and purchase of NRT products without a prescription from pharmacies. However, NRT products are not included on the country’s essential drugs list, therefore the government does not cover NRT cost. The market size value of NRT products in Lithuania was estimated to be € 1.0 million in 2019.
Used in Scandinavia for more than 200 years, snus is providing smokers in Sweden and Norway with an alternative to combustible cigarettes. Find out what it is, and why it is considered a safer nicotine product in our briefing paper.
Nicotine pouches are a relatively new product which can provide users of high-risk tobacco with an alternative that poses fewer risks to their health. Read more about nicotine pouches in our briefing paper
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