Indonesia Background
Data sourced: 2025.   Page updated: 2025-11-05

As of 2021, the number of vapers in Indonesia was estimated to be 6 million, corresponding to a 3% vaping prevalence among adults. This includes a prevalence of 0.3% among females and 5.8% among males. Indonesia has adopted a positive regulatory stance towards e-cigarettes. Despite being classifyied as tobacco products, they are treated as consumer goods. As a result, it is legal to use, sell, and market vaping products, and individuals are permitted to purchase them online for personal use.
The importation of vaping products and nicotine for trade is allowed, and no prescriptions are required to purchase them. However, there are some regulations in place. Manufacturers are required to include health warnings on packaging and must adhere to nicotine content limits. Additionally, the excise tax on vaping products ranges from 10% to 50% of the tax levied on combustible cigarettes. Vaping is prohibited in public places, and the minimum age for purchasing vaping products is set at 21.
Overall, Indonesia offers a positive regulatory environment for vaping, providing smokers with a less harmful alternative to combustable cigarettes.

Prevalence

6.0 million
1
2021
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Year Value Reference/Comment
2021 3% 2A
2021 3% 2B
2023 1% 2C
References:
  1. World Health Organization. Toward tighter controls: regulating the next generation of tobacco products. Available at: https://www.who.int/indonesia/news/detail/25-04-2024-toward-tighter-controls--regulating-the-next-generation-of-tobacco-products
  2. World Health Organization. Toward tighter controls: regulating the next generation of tobacco products. Available at: https://www.who.int/indonesia/news/detail/25-04-2024-toward-tighter-controls--regulating-the-next-generation-of-tobacco-products. Accessed: 21 March 2025.
  3. Survei Kesehatan Indonesia 2023 cited in WHO. (2025). WHO global report on trends in prevalence of tobacco use 2000–2024 and projections 2025–2030 (6th edn). World Health Organization. https://www.who.int/publications/i/item/9789240116276
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Year Value Reference/Comment
2021 0.3% 2A
2023 0.1% 2B
References:
  1. Global Adult Tobacco Survey (GATS), 2021; National, ages 15+. Cited in WHO report on the global tobacco epidemic, 2023. Country profile.
  2. Survei Kesehatan Indonesia 2023 cited in WHO. (2025). WHO global report on trends in prevalence of tobacco use 2000–2024 and projections 2025–2030 (6th edn). World Health Organization. https://www.who.int/publications/i/item/9789240116276
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Year Value Reference/Comment
2021 5.8% 2A
2023 2% 2B
References:
  1. Global Adult Tobacco Survey (GATS), 2021; National, ages 15+. Cited in WHO report on the global tobacco epidemic, 2023. Country profile.
  2. Survei Kesehatan Indonesia 2023 cited in WHO. (2025). WHO global report on trends in prevalence of tobacco use 2000–2024 and projections 2025–2030 (6th edn). World Health Organization. https://www.who.int/publications/i/item/9789240116276
References:
  1. World Health Organization. Toward tighter controls: regulating the next generation of tobacco products. Available at: https://www.who.int/indonesia/news/detail/25-04-2024-toward-tighter-controls--regulating-the-next-generation-of-tobacco-products
  2. Survei Kesehatan Indonesia 2023 cited in WHO. (2025). WHO global report on trends in prevalence of tobacco use 2000–2024 and projections 2025–2030 (6th edn). World Health Organization. https://www.who.int/publications/i/item/9789240116276

Product promotion

References:
  1. Anti Smoking Global Index. VAPING PRODUTS. Available at: https://antismoking.global/world-map. Accessed: 21 March 2025.
  2. SSEK LAW FIRM. Indonesia Health Law Update – Tobacco Products and E-Cigarettes. Available at: https://ssek.com/blog/indonesia-health-law-update-tobacco-products-and-e-cigarettes/. Accessed: 21 March 2025.

Regulation

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Year Value Reference/Comment
2017 or earlier Allowed 1A
2023 Allowed 1B
References:
  1. Data cross-referenced where possible using the following sources :1. Vapetrotter website. Available at: https://www.vapetrotter.com/laws/ ; 2. Global tobacco control website. Available at:https://www.globaltobaccocontrol.org/node/14052 ; 3. Tobacco Control Laws website. Available at : https://www.tobaccocontrollaws.org/legislation/ ; 4. Personal communication from country experts.
  2. Global Tobacco Control. Heated Tobacco. Available at: https://www.globaltobaccocontrol.org/en/policy-scan/e-cigarettes. Accessed: 21 March 2025.
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Year Value Reference/Comment
2017 or earlier Yes 2A
2024 Yes 2B
References:
  1. Data cross-referenced where possible using the following sources :1. Vapetrotter website. Available at: https://www.vapetrotter.com/laws/ ; 2. Global tobacco control website. Available at:https://www.globaltobaccocontrol.org/node/14052 ; 3. Tobacco Control Laws website. Available at : https://www.tobaccocontrollaws.org/legislation/ ; 4. Personal communication from country experts.
  2. BUSINESS INDONESIA. Indonesia imposes 10% tax on e-cigarettes. Available at: https://business-indonesia.org/news/indonesia-imposes-10-tax-on-e-cigarettes. Accessed: 21 March 2025.
Yes
3
References:
  1. Global Tobacco Control. Heated Tobacco. Available at: https://www.globaltobaccocontrol.org/en/policy-scan/e-cigarettes. Accessed: 21 March 2025.
  2. BUSINESS INDONESIA. Indonesia imposes 10% tax on e-cigarettes. Available at: https://business-indonesia.org/news/indonesia-imposes-10-tax-on-e-cigarettes. Accessed: 21 March 2025.
  3. Data cross-referenced where possible using the following sources :1. Vapetrotter website. Available at: https://www.vapetrotter.com/laws/ ; 2. Global tobacco control website. Available at:https://www.globaltobaccocontrol.org/node/14052 ; 3. Tobacco Control Laws website. Available at : https://www.tobaccocontrollaws.org/legislation/ ; 4. Personal communication from country experts.

Availability

Yes
1
2023
Yes
2
2025
Yes
2
2025
Yes
2
2025
Yes
2
2025
Yes
2
2025
Yes
2
2025
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Year Value Reference/Comment
2017 or earlier Yes
2025 Yes 2A
References:
  1. Anti Smoking Global Index. VAPING PRODUCTS. Available at: https://antismoking.global/world-map. Accessed: 21 March 2025.
Yes
2
2024
Yes
1
2023
References:
  1. Global Tobacco Control. January, 2025. https://www.globaltobaccocontrol.org/en/policy-scan/e-cigarettes
  2. Anti Smoking Global Index. VAPING PRODUCTS. Available at: https://antismoking.global/world-map. Accessed: 21 March 2025.

Regulations and restrictions

References:
  1. Vital Strategies. Indonesia Imposes Stricter Tobacco Controls: A Major Step for Public Health. Available at: https://www.vitalstrategies.org/indonesia-imposes-stricter-tobacco-controls-a-major-step-for-public-health/. Accessed: 21 March 2025
  2. Anti Smoking Global Index. VAPING PRODUCTS. Available at: https://antismoking.global/world-map. Accessed: 21 March 2025.
Comments:
  1. Equal or above 20mg/ml.

Tax

10% to 50 % of those levied on cigarettes
1
2025
References:
  1. Anti Smoking Global Index. VAPING PRODUCTS. Available at: https://antismoking.global/world-map. Accessed: 21 March 2025.
The GSTHR database is updated regularly by our team. However, please be aware that the information we provide does not constitute legal advice. We cannot guarantee that the information is up to date or accurate, as the regulatory status of different product categories can change at short notice and with little publicity. If you wish to check the legal status of use or possession of any safer nicotine product in a specific country or region, you should verify the information independently. If you have reason to think that the information supplied on the GSTHR is inaccurate, please contact us with details and any references and we will rectify any errors.