Yes. Safer nicotine products should be regulated to ensure product quality, safety and appropriate standards.
However, because these products present substantially lower risks than combustible cigarettes, regulation should be proportionate to those risks. Measures intended to protect young people should not unnecessarily limit access for adults who smoke and would otherwise continue smoking.
Cost and accessibility barriers should not discourage adults who smoke from switching to safer nicotine products. Evidence shows that these products can help many people quit smoking or move away from combustible cigarettes. Ensuring they remain accessible and affordable is therefore an important part of an effective tobacco harm reduction strategy.