Data sourced:
2024.
Page updated:
2026-06-16
Heated tobacco products are regulated by the Law on Restriction on the Use of Tobacco or Tobacco related Products Act (OUTP). The prevalence of current using HTP among adults is 2.4%. Daily using HTP prevalence is at 2%. 5.2% of the population had tried using HTP at least once.
Prevalence
| Year | Value | Reference/Comment |
|---|---|---|
| 2020 | 19,196 | 1A |
| 2023 | 41,883 | 1B |
References:
- 1. Special Eurobarometer 506: Attitudes of Europeans towards tobacco and electronic cigarettes (v1.00). (2021). [Data set]. European Commission, Directorate-General for Communication. https://data.europa.eu/88u/dataset/S2240_506_ENG 2. Calculation based on population size data of people over 15 years of age (16+). Source of population data: World Population Prospects 2019 [Internet]. United Nations; 2019. (Department of Economic and Social Affairs, editor. Population Division). Report No.: Rev. 1. Available from: https://population.un.org/wpp/Download/Standard/Population/
- 1. Special Eurobarometer SP539: Attitudes of Europeans towards tobacco and related products (v1.00). (2024). [Data set]. European Commission, Directorate-General for Communication. https://data.europa.eu/88u/dataset/s2995_99_3_sp539_eng 2. Calculation based on population size data of people over 15 years of age (16+). Source of population data: World Population Prospects 2019 [Internet]. United Nations; 2019. (Department of Economic and Social Affairs, editor. Population Division). Report No.: Rev. 1. Available from: https://population.un.org/wpp/Download/Standard/Population/
| Year | Value | Reference/Comment |
|---|---|---|
| 2020 | 1.1% | 2A |
| 2023 | 2.4% | 2B |
References:
- Special Eurobarometer 506: Attitudes of Europeans towards tobacco and electronic cigarettes (v1.00). (2021). [Data set]. European Commission, Directorate-General for Communication. https://data.europa.eu/88u/dataset/S2240_506_ENG
- Special Eurobarometer SP539: Attitudes of Europeans towards tobacco and related products (v1.00). (2024). [Data set]. European Commission, Directorate-General for Communication. https://data.europa.eu/88u/dataset/s2995_99_3_sp539_eng
| Year | Value | Reference/Comment |
|---|---|---|
| 2020 | 0.6% | 2A |
| 2023 | 2% | 2B |
References:
- Special Eurobarometer 506: Attitudes of Europeans towards tobacco and electronic cigarettes (v1.00). (2021). [Data set]. European Commission, Directorate-General for Communication. https://data.europa.eu/88u/dataset/S2240_506_ENG
- Special Eurobarometer SP539: Attitudes of Europeans towards tobacco and related products (v1.00). (2024). [Data set]. European Commission, Directorate-General for Communication. https://data.europa.eu/88u/dataset/s2995_99_3_sp539_eng
| Year | Value | Reference/Comment |
|---|---|---|
| 2020 | 0.07% | 2A A |
| 2020 | 4.5% | 2B |
| 2023 | 5.2% | 2C |
References:
- Global Action to End Smoking. State of Smoking and Health in Slovenia. Available at: https://globalactiontoendsmoking.org/research/tobacco-around-the-world/slovenia/. Accessed: 17 July 2025.
- Special Eurobarometer 506: Attitudes of Europeans towards tobacco and electronic cigarettes (v1.00). (2021). [Data set]. European Commission, Directorate-General for Communication. https://data.europa.eu/88u/dataset/S2240_506_ENG
- Special Eurobarometer SP539: Attitudes of Europeans towards tobacco and related products (v1.00). (2024). [Data set]. European Commission, Directorate-General for Communication. https://data.europa.eu/88u/dataset/s2995_99_3_sp539_eng
Comments:
- 9% males and 6% females
References:
- 1. Special Eurobarometer SP539: Attitudes of Europeans towards tobacco and related products (v1.00). (2024). [Data set]. European Commission, Directorate-General for Communication. https://data.europa.eu/88u/dataset/s2995_99_3_sp539_eng 2. Calculation based on population size data of people over 15 years of age (16+). Source of population data: World Population Prospects 2019 [Internet]. United Nations; 2019. (Department of Economic and Social Affairs, editor. Population Division). Report No.: Rev. 1. Available from: https://population.un.org/wpp/Download/Standard/Population/
- Special Eurobarometer SP539: Attitudes of Europeans towards tobacco and related products (v1.00). (2024). [Data set]. European Commission, Directorate-General for Communication. https://data.europa.eu/88u/dataset/s2995_99_3_sp539_eng
Product promotion
No
1
2024
References:
- Anti Smoking Global Index. Heated Tobacco Products. Available at: https://antismoking.global/world-map. Accessed: 16 July 2025.
Regulation
| Year | Value | Reference/Comment |
|---|---|---|
| 2017 or earlier | Allowed | 1A A |
| 2023 | Allowed | 1B |
References:
- Philip Morris International website. Available at: https://www.pmi.com/smoke-free-products/iqos-our-tobacco-heating-system
- Global Tobacco Control. Heated Tobacco. Available at: https://www.globaltobaccocontrol.org/en/policy-scan/heated-tobacco/countries?country=559. Accessed: 11 July 2025.
Comments:
- IQOS
Yes
1
2023
References:
- Global Tobacco Control. Heated Tobacco. Available at: https://www.globaltobaccocontrol.org/en/policy-scan/heated-tobacco/countries?country=559. Accessed: 11 July 2025.
Availability
Yes
1
2023
No
2
2024
Yes
2
2024
General retail
2
2024
References:
- Global Tobacco Control. Heated Tobacco. Available at: https://www.globaltobaccocontrol.org/en/policy-scan/heated-tobacco/countries?country=559. Accessed: 11 July 2025.
- Anti Smoking Global Index. Heated Tobacco Products. Available at: https://antismoking.global/world-map. Accessed: 16 July 2025.
- Philip Morris International website. Available at: https://www.pmi.com/smoke-free-products/iqos-our-tobacco-heating-system
Comments:
- IQOS
Regulations and restrictions
References:
- Anti Smoking Global Index. Heated Tobacco Products. Available at: https://antismoking.global/world-map. Accessed: 16 July 2025.
Comments:
- Only tobacco flavours or NO flavours are allowed.
Tax
Between 10% and 50% of those levied on cigarettes
1
2024
References:
- Anti Smoking Global Index. Heated Tobacco Products. Available at: https://antismoking.global/world-map. Accessed: 16 July 2025.
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We cannot guarantee that the information is up to date or accurate, as the regulatory status of different product
categories can change at short notice and with little publicity.
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