Profile
Iceland Flag
Cigarettes
Traditional Smokeless
HTP
E-cigarettes
Snus
Pouches
NRT
Iceland Background
Profile
Iceland Flag
Cigarettes
Traditional Smokeless
HTP
E-cigarettes
Snus
Pouches
NRT
Data sourced: 2024.   Page updated: 2025-11-05

In Iceland, e-cigarettes are allowed and regulated under certain framework. Online sales of e-cigarettes are legal, and the products are available through general retail outlets. However, all forms of advertising and promotion of e-cigarettes are prohibited. Additionally, notifications of new products must be submitted before market entry, and packaging is required to include clear health warnings. Child-resistant and tamper-proof containers are mandatory. The maximum nicotine concentration allowed is 20 mg/ml, and tank capacity is restricted to 2 ml or less. There are no restrictions on flavour range, but the use of e-cigarettes is legally restricted in certain public places. In terms of statistics, as of 2024, Iceland reported an estimated 17,500 current e-cigarette users. The adult current e-cigarette vaping prevalence was reported to be 6.4%.

Prevalence

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Year Value Reference/Comment
2018 10,628 1A A
2020 14,880 1B
2021 17,476 1C B
2024 15,435 1B
References:
  1. 1. Iceland direcorate of Health Newsletter, reported in Iceland Review. Available at:http://icelandreview.com/news/2018/05/03/vaping-linked-decrease-cigarette-smoking 2. Calculation based on population size data of people over 15 years of age (16+). Source of population data: World Population Prospects 2019 [Internet]. United Nations; 2019. (Department of Economic and Social Affairs, editor. Population Division). Report No.: Rev. 1. Available from: https://population.un.org/wpp/Download/Standard/Population/
  2. 1. Tóbakskönnun by Gallup 2020 cited in WHO. (2025). WHO global report on trends in prevalence of tobacco use 2000–2024 and projections 2025–2030 (6th edn). World Health Organization. https://www.who.int/publications/i/item/9789240116276 2. Calculation based on population size data of people over 15 years of age (16+). Source of population data: World Population Prospects 2019 [Internet]. United Nations; 2019. (Department of Economic and Social Affairs, editor. Population Division). Report No.: Rev. 1. Available from: https://population.un.org/wpp/Download/Standard/Population/
  3. 1. WHO. WHO report on the global tobacco epidemic, 2023. Available at: https://cdn.who.int/media/docs/default-source/country-profiles/tobacco/gtcr-2023/tobacco-2023-isl.pdf?sfvrsn=75e6a3fc_3&download=true. Accessed: 7 August 2025. 2. Calculation based on population size data of people over 15 years of age (16+). Source of population data: World Population Prospects 2019 [Internet]. United Nations; 2019. (Department of Economic and Social Affairs, editor. Population Division). Report No.: Rev. 1. Available from: https://population.un.org/wpp/Download/Standard/Population/
Comments:
  1. Daily use World Population Prospects 2019 [Internet]. United Nations; 2019. (Department of Economic and Social Affairs, editor. Population Division). Report No.: Rev. 1. Available from: https://population.un.org/wpp/Download/Standard/Population/
  2. Adults survey: Tóbakskönnun by Gallup, 2021; National, ages 18+ World Population Prospects 2019 [Internet]. United Nations; 2019. (Department of Economic and Social Affairs, editor. Population Division). Report No.: Rev. 1. Available from: https://population.un.org/wpp/Download/Standard/Population/
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Year Value Reference/Comment
2018 4% 2A A
2020 5.5% 2B
2021 6.4% 2C A
References:
  1. Iceland direcorate of Health Newsletter, reported in Iceland Review. Available at:http://icelandreview.com/news/2018/05/03/vaping-linked-decrease-cigarette-smoking
  2. Tóbakskönnun by Gallup 2020 cited in WHO. (2025). WHO global report on trends in prevalence of tobacco use 2000–2024 and projections 2025–2030 (6th edn). World Health Organization. https://www.who.int/publications/i/item/9789240116276
  3. WHO. WHO report on the global tobacco epidemic, 2023. Available at: https://cdn.who.int/media/docs/default-source/country-profiles/tobacco/gtcr-2023/tobacco-2023-isl.pdf?sfvrsn=75e6a3fc_3&download=true. Accessed: 7 August 2025.
Comments:
  1. Daily use
  2. Adults survey: Tóbakskönnun by Gallup, 2021; National, ages 18+
6%
3
2020
5.1%
3
2020
References:
  1. 1. Tóbakskönnun by Gallup 2020 cited in WHO. (2025). WHO global report on trends in prevalence of tobacco use 2000–2024 and projections 2025–2030 (6th edn). World Health Organization. https://www.who.int/publications/i/item/9789240116276 2. Calculation based on population size data of people over 15 years of age (16+). Source of population data: World Population Prospects 2019 [Internet]. United Nations; 2019. (Department of Economic and Social Affairs, editor. Population Division). Report No.: Rev. 1. Available from: https://population.un.org/wpp/Download/Standard/Population/
  2. WHO. WHO report on the global tobacco epidemic, 2023. Available at: https://cdn.who.int/media/docs/default-source/country-profiles/tobacco/gtcr-2023/tobacco-2023-isl.pdf?sfvrsn=75e6a3fc_3&download=true. Accessed: 7 August 2025.
  3. Tóbakskönnun by Gallup 2020 cited in WHO. (2025). WHO global report on trends in prevalence of tobacco use 2000–2024 and projections 2025–2030 (6th edn). World Health Organization. https://www.who.int/publications/i/item/9789240116276
Comments:
  1. Adults survey: Tóbakskönnun by Gallup, 2021; National, ages 18+

Product promotion

References:
  1. Tobacco Control Laws. Legislation by Country/Jurisdiction Iceland. Available at: https://www.tobaccocontrollaws.org/legislation/iceland/e-cigarettes?row=1228547. Accessed: 23 July 2025.

Regulation

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Year Value Reference/Comment
2017 or earlier Allowed A
2024 Allowed 1B
References:
  1. Data cross-referenced where possible using the following sources :1. Vapetrotter website. Available at: https://www.vapetrotter.com/laws/ ; 2. Global tobacco control website. Available at:https://www.globaltobaccocontrol.org/node/14052 ; 3. Tobacco Control Laws website. Available at : https://www.tobaccocontrollaws.org/legislation/
  2. Tobacco Control Laws. Legislation by Country/Jurisdiction Iceland. Available at: https://www.tobaccocontrollaws.org/legislation/iceland/e-cigarettes?row=1228547. Accessed: 23 July 2025.
Comments:
  1. New laws being implemented in February 2019.
Yes
2 A
Yes
2 A
References:
  1. Tobacco Control Laws. Legislation by Country/Jurisdiction Iceland. Available at: https://www.tobaccocontrollaws.org/legislation/iceland/e-cigarettes?row=1228547. Accessed: 23 July 2025.
  2. Data cross-referenced where possible using the following sources :1. Vapetrotter website. Available at: https://www.vapetrotter.com/laws/ ; 2. Global tobacco control website. Available at:https://www.globaltobaccocontrol.org/node/14052 ; 3. Tobacco Control Laws website. Available at : https://www.tobaccocontrollaws.org/legislation/
Comments:
  1. New laws being implemented in February 2019.

Availability

References:
  1. Tobacco Control Laws. Legislation by Country/Jurisdiction Iceland. Available at: https://www.tobaccocontrollaws.org/legislation/iceland/e-cigarettes?row=1228547. Accessed: 23 July 2025.

Regulations and restrictions

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Year Value Reference/Comment
2017 or earlier YES
2024 YES 1A
References:
  1. Tobacco Control Laws. Legislation by Country/Jurisdiction Iceland. Available at: https://www.tobaccocontrollaws.org/legislation/iceland/e-cigarettes?row=1228547. Accessed: 23 July 2025.
YES
1
2024
YES
1
2024
NO
1
2024
20 mg/ml or less
1
2024
YES
1
2024
2 ml or less
1
2024
References:
  1. Tobacco Control Laws. Legislation by Country/Jurisdiction Iceland. Available at: https://www.tobaccocontrollaws.org/legislation/iceland/e-cigarettes?row=1228547. Accessed: 23 July 2025.
The GSTHR database is updated regularly by our team. However, please be aware that the information we provide does not constitute legal advice. We cannot guarantee that the information is up to date or accurate, as the regulatory status of different product categories can change at short notice and with little publicity. If you wish to check the legal status of use or possession of any safer nicotine product in a specific country or region, you should verify the information independently. If you have reason to think that the information supplied on the GSTHR is inaccurate, please contact us with details and any references and we will rectify any errors.