Data sourced:
2025.
Page updated:
2026-06-17
Adult using HTP prevalence is 1.9%. Among the adult population, 1.3% are daily using HTP users. 6.4% of the population have ever tried using HTP. HTP is allowed. HTP is legal to market. HTP is legal to use.
Prevalence
| Year | Value | Reference/Comment |
|---|---|---|
| 2020 | 24,281 | 1A |
| 2023 | 65,024 | 1B |
References:
- 1. Special Eurobarometer 506: Attitudes of Europeans towards tobacco and electronic cigarettes (v1.00). (2021). [Data set]. European Commission, Directorate-General for Communication. https://data.europa.eu/88u/dataset/S2240_506_ENG 2. Calculation based on population size data of people over 15 years of age (16+). Source of population data: World Population Prospects 2019 [Internet]. United Nations; 2019. (Department of Economic and Social Affairs, editor. Population Division). Report No.: Rev. 1. Available from: https://population.un.org/wpp/Download/Standard/Population/
- 1. Special Eurobarometer SP539: Attitudes of Europeans towards tobacco and related products (v1.00). (2024). [Data set]. European Commission, Directorate-General for Communication. https://data.europa.eu/88u/dataset/s2995_99_3_sp539_eng 2. Calculation based on population size data of people over 15 years of age (16+). Source of population data: World Population Prospects 2019 [Internet]. United Nations; 2019. (Department of Economic and Social Affairs, editor. Population Division). Report No.: Rev. 1. Available from: https://population.un.org/wpp/Download/Standard/Population/
| Year | Value | Reference/Comment |
|---|---|---|
| 2020 | 0.7% | 2A |
| 2023 | 1.9% | 2B |
References:
- Special Eurobarometer 506: Attitudes of Europeans towards tobacco and electronic cigarettes (v1.00). (2021). [Data set]. European Commission, Directorate-General for Communication. https://data.europa.eu/88u/dataset/S2240_506_ENG
- Special Eurobarometer SP539: Attitudes of Europeans towards tobacco and related products (v1.00). (2024). [Data set]. European Commission, Directorate-General for Communication. https://data.europa.eu/88u/dataset/s2995_99_3_sp539_eng
| Year | Value | Reference/Comment |
|---|---|---|
| 2020 | 0.6% | 2A |
| 2023 | 1.3% | 2B |
References:
- Special Eurobarometer 506: Attitudes of Europeans towards tobacco and electronic cigarettes (v1.00). (2021). [Data set]. European Commission, Directorate-General for Communication. https://data.europa.eu/88u/dataset/S2240_506_ENG
- Special Eurobarometer SP539: Attitudes of Europeans towards tobacco and related products (v1.00). (2024). [Data set]. European Commission, Directorate-General for Communication. https://data.europa.eu/88u/dataset/s2995_99_3_sp539_eng
| Year | Value | Reference/Comment |
|---|---|---|
| 2020 | 0.07% | 2A A |
| 2020 | 5.1% | 2B |
| 2023 | 6.4% | 2C |
References:
- Global Action to End Smoking. State of Smoking and Health in Croatia. Available at: https://globalactiontoendsmoking.org/research/tobacco-around-the-world/croatia/. Accessed: 18 July 2025.
- Special Eurobarometer 506: Attitudes of Europeans towards tobacco and electronic cigarettes (v1.00). (2021). [Data set]. European Commission, Directorate-General for Communication. https://data.europa.eu/88u/dataset/S2240_506_ENG
- Special Eurobarometer SP539: Attitudes of Europeans towards tobacco and related products (v1.00). (2024). [Data set]. European Commission, Directorate-General for Communication. https://data.europa.eu/88u/dataset/s2995_99_3_sp539_eng
Comments:
- 7% males and 7% females
References:
- 1. Special Eurobarometer SP539: Attitudes of Europeans towards tobacco and related products (v1.00). (2024). [Data set]. European Commission, Directorate-General for Communication. https://data.europa.eu/88u/dataset/s2995_99_3_sp539_eng 2. Calculation based on population size data of people over 15 years of age (16+). Source of population data: World Population Prospects 2019 [Internet]. United Nations; 2019. (Department of Economic and Social Affairs, editor. Population Division). Report No.: Rev. 1. Available from: https://population.un.org/wpp/Download/Standard/Population/
- Special Eurobarometer SP539: Attitudes of Europeans towards tobacco and related products (v1.00). (2024). [Data set]. European Commission, Directorate-General for Communication. https://data.europa.eu/88u/dataset/s2995_99_3_sp539_eng
Product promotion
No
1
2024
References:
- Anti Smoking Global Index. Heated Tobacco Products. Available at: https://antismoking.global/world-map. Accessed: 15 July 2025.
Regulation
| Year | Value | Reference/Comment |
|---|---|---|
| 2024 | Allowed | 1A |
| 2025 | Allowed | 1B |
References:
- Anti-smoking Global Index. (2024). [Data set]. https://antismoking.global/
- 1. Tobacco Intelligence. Croatia: heated tobacco and herbal heated product regulation, May 2025. Available at: https://tobaccointelligence.com/croatia-heated-tobacco-and-herbal-heated-product-regulation-may-2025/#:~:text=Croatia%3A%20heated%20tobacco%20and%20herbal%20heated%20product%20regulation%2C%20May%202025,-Written%20by%20Danae&text=Heated%20tobacco%20is%20legal%20in,are%20treated%20as%20consumer%20products.. Accessed: 16 July 2025. 2. Anti Smoking Global Index. Heated Tobacco Products. Available at: https://antismoking.global/world-map. Accessed: 15 July 2025.
References:
- 1. Tobacco Intelligence. Croatia: heated tobacco and herbal heated product regulation, May 2025. Available at: https://tobaccointelligence.com/croatia-heated-tobacco-and-herbal-heated-product-regulation-may-2025/#:~:text=Croatia%3A%20heated%20tobacco%20and%20herbal%20heated%20product%20regulation%2C%20May%202025,-Written%20by%20Danae&text=Heated%20tobacco%20is%20legal%20in,are%20treated%20as%20consumer%20products.. Accessed: 16 July 2025. 2. Anti Smoking Global Index. Heated Tobacco Products. Available at: https://antismoking.global/world-map. Accessed: 15 July 2025.
Availability
No
1
2024
Yes
2
2025
Yes
2
2025
References:
- Anti Smoking Global Index. Heated Tobacco Products. Available at: https://antismoking.global/world-map. Accessed: 15 July 2025.
- 1. Tobacco Intelligence. Croatia: heated tobacco and herbal heated product regulation, May 2025. Available at: https://tobaccointelligence.com/croatia-heated-tobacco-and-herbal-heated-product-regulation-may-2025/#:~:text=Croatia%3A%20heated%20tobacco%20and%20herbal%20heated%20product%20regulation%2C%20May%202025,-Written%20by%20Danae&text=Heated%20tobacco%20is%20legal%20in,are%20treated%20as%20consumer%20products.. Accessed: 16 July 2025. 2. Anti Smoking Global Index. Heated Tobacco Products. Available at: https://antismoking.global/world-map. Accessed: 15 July 2025.
- Philip Morris International website. Available at: https://www.pmi.com/smoke-free-products/iqos-our-tobacco-heating-system
Comments:
- IQOS
Regulations and restrictions
References:
- Anti Smoking Global Index. Heated Tobacco Products. Available at: https://antismoking.global/world-map. Accessed: 15 July 2025.
Comments:
- Only tobacco flavours or NO flavours are allowed
Tax
Between 10% and 50% of those levied on cigarettes
1
2024
References:
- Anti Smoking Global Index. Heated Tobacco Products. Available at: https://antismoking.global/world-map. Accessed: 15 July 2025.
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