En Japón, los productos de tabaco calentado están regulados por la Ley de Promoción de la Salud modificada. Las reformas a esta ley definen fumar como la exposición al humo o vapor procedente del tabaco quemado o calentado, por lo que los productos de tabaco calentado quedan incluidos en la prohibición de fumar establecida por dichas reformas. Fumar está completamente prohibido en escuelas, hospitales, instalaciones infantiles, edificios gubernamentales, automóviles de pasajeros y aviones. Sin embargo, en la práctica, el uso de productos de tabaco calentado está permitido en otros lugares públicos como restaurantes, barcos y trenes de pasajeros. El impuesto sobre estos productos es actualmente equivalente al del tabaco para pipa según la Ley de Impuesto al Tabaco, y la venta a menores está restringida de acuerdo con el artículo 5 de la Ley de Prohibición de Fumar para Menores. Además, estos productos también están regulados por la Ley de Negocios del Tabaco.
Prevalencia
| Year | Value | Reference/Comment |
|---|---|---|
| 2015 | 220,376 | 1A A |
| 2016 | 2.0 million | 1A A |
| 2017 | 4.0 million | 1A B |
| 2018 | 5.6 million | 1A A |
| 2019 | 12.4 million | 1A A |
| 2020 | 11.9 million | 1A A |
| 2022 | 12.9 million | 1B C |
| 2022 | 12.9 million | 1A A |
| 2023 | 13.5 million | 1A A |
- 1. https://academic.oup.com/ntr/advance-article/doi/10.1093/ntr/ntaf216/8300886 2. Calculation based on population size data of people over 15 years of age (16+). Source of population data: World Population Prospects 2019 [Internet]. United Nations; 2019. (Department of Economic and Social Affairs, editor. Population Division). Report No.: Rev. 1. Available from: https://population.un.org/wpp/Download/Standard/Population/
- 1. Odani, S., & Tabuchi, T. (2022). Prevalence and denial of current tobacco product use: Combustible and heated tobacco products, Japan, 2022. Preventive Medicine Reports, 30, 102031. https://doi.org/10.1016/j.pmedr.2022.102031 2. Calculation based on population size data of people over 15 years of age (16+). Source of population data: World Population Prospects 2019 [Internet]. United Nations; 2019. (Department of Economic and Social Affairs, editor. Population Division). Report No.: Rev. 1. Available from: https://population.un.org/wpp/Download/Standard/Population/
- Cohort: 15+. World Population Prospects 2019 [Internet]. United Nations; 2019. (Department of Economic and Social Affairs, editor. Population Division). Report No.: Rev. 1. Available from: https://population.un.org/wpp/Download/Standard/Population/
- Cohort: 20+. World Population Prospects 2019 [Internet]. United Nations; 2019. (Department of Economic and Social Affairs, editor. Population Division). Report No.: Rev. 1. Available from: https://population.un.org/wpp/Download/Standard/Population/
- 2022 Japan Society and New Tobacco Internet Survey (JASTIS) World Population Prospects 2019 [Internet]. United Nations; 2019. (Department of Economic and Social Affairs, editor. Population Division). Report No.: Rev. 1. Available from: https://population.un.org/wpp/Download/Standard/Population/
| Year | Value | Reference/Comment |
|---|---|---|
| 2015 | 0.2% | 2A A |
| 2016 | 1.8% | 2A A |
| 2017 | 3.6% | 2A B |
| 2018 | 5.1% | 2A A |
| 2019 | 11.3% | 2A A |
| 2020 | 10.9% | 2A A |
| 2022 | 11.8% | 2B C |
| 2022 | 11.8% | 2A A |
| 2023 | 12.4% | 2A A |
- https://academic.oup.com/ntr/advance-article/doi/10.1093/ntr/ntaf216/8300886
- Odani, S., & Tabuchi, T. (2022). Prevalence and denial of current tobacco product use: Combustible and heated tobacco products, Japan, 2022. Preventive Medicine Reports, 30, 102031. https://doi.org/10.1016/j.pmedr.2022.102031
- Cohort: 15+.
- Cohort: 20+.
- 2022 Japan Society and New Tobacco Internet Survey (JASTIS)
- 1. https://academic.oup.com/ntr/advance-article/doi/10.1093/ntr/ntaf216/8300886 2. Calculation based on population size data of people over 15 years of age (16+). Source of population data: World Population Prospects 2019 [Internet]. United Nations; 2019. (Department of Economic and Social Affairs, editor. Population Division). Report No.: Rev. 1. Available from: https://population.un.org/wpp/Download/Standard/Population/
- https://academic.oup.com/ntr/advance-article/doi/10.1093/ntr/ntaf216/8300886
- Odani, S., & Tabuchi, T. (2022). Prevalence and denial of current tobacco product use: Combustible and heated tobacco products, Japan, 2022. Preventive Medicine Reports, 30, 102031. https://doi.org/10.1016/j.pmedr.2022.102031
- Cohort: 15+. World Population Prospects 2019 [Internet]. United Nations; 2019. (Department of Economic and Social Affairs, editor. Population Division). Report No.: Rev. 1. Available from: https://population.un.org/wpp/Download/Standard/Population/
- Cohort: 15+.
- 2022 Japan Society and New Tobacco Internet Survey (JASTIS)
Promoción de productos
- Anti Smoking Global Index. Heated Tobacco Products. Available at: https://antismoking.global/world-map. Accessed: 16 July 2025.
Regulación
| Year | Value | Reference/Comment |
|---|---|---|
| 2017 or earlier | Permitidos | 1A A |
| 2023 | Permitidos | 1B |
- 1. Philip Morris International website. Available at: https://www.pmi.com/smoke-free-products/iqos-our-tobacco-heating-system; 2. WHO (2018) Heated tobacco products (Htps) market monitoring information sheet. Available at: https://www.who.int/tobacco/publications/prod_regulation/htps-marketing-monitoring/en/ ; 3. Industry contact provided information; 4. BAT Harm Reduction Report 2018. Available at: https://www.bat.com/group/sites/uk__9d9kcy.nsf/vwPagesWebLive/DO9DCL3P.
- Global Tobacco Control. Heated Tobacco. Available at: https://www.globaltobaccocontrol.org/en/policy-scan/heated-tobacco/countries?country=586. Accessed: 10 July 2025.
- 1. IQOS; 2. glo; 3. Ploom tech
| Year | Value | Reference/Comment |
|---|---|---|
| 2016 | 0.40 | 2A A |
| 2016 | 1.00 | 2A A |
| 2016 | 1.60 | 2A A |
| 2016 | 2.20 | 2A A |
| 2017 | 2.90 | 2A A |
| 2017 | 4.30 | 2A A |
| 2017 | 5.20 | 2A A |
| 2017 | 6.00 | 2A A |
| 2018 | 6.30 | 2A A |
| 2018 | 6.60 | 2A A |
| 2018 | 7.50 | 2A A |
| 2018 | 5.60 | 2A A |
| 2019 | 6.40 | 2A A |
| 2019 | 0.60 | 2B A |
| 2019 | 6.70 | 2A A |
| 2019 | 0.80 | 2B A |
| 2019 | 7.20 | 2A A |
| 2019 | 0.90 | 2B A |
| 2019 | 2.30 | 2B A |
| 2024 | 81.12 | 2C |
- PMI Quarterly Earnings Report
- JTI 2019 Third Quarter Results; https://www.jt.com/investors/index.html
- JTI and PMI annual and quarterly earnings reports 2014-2023
- quarterly
- Global Tobacco Control. Heated Tobacco. Available at: https://www.globaltobaccocontrol.org/en/policy-scan/heated-tobacco/countries?country=586. Accessed: 10 July 2025.
- JTI and PMI annual and quarterly earnings reports 2014-2023
Disponibilidad
- Global Tobacco Control. Heated Tobacco. Available at: https://www.globaltobaccocontrol.org/en/policy-scan/heated-tobacco/countries?country=586. Accessed: 10 July 2025.
- 1. Philip Morris International website. Available at: https://www.pmi.com/smoke-free-products/iqos-our-tobacco-heating-system; 2. WHO (2018) Heated tobacco products (Htps) market monitoring information sheet. Available at: https://www.who.int/tobacco/publications/prod_regulation/htps-marketing-monitoring/en/ ; 3. Industry contact provided information; 4. BAT Harm Reduction Report 2018. Available at: https://www.bat.com/group/sites/uk__9d9kcy.nsf/vwPagesWebLive/DO9DCL3P.
- Anti Smoking Global Index. Heated Tobacco Products. Available at: https://antismoking.global/world-map. Accessed: 16 July 2025.
- 1. IQOS; 2. glo; 3. Ploom tech
Regulaciones y restricciones
- Anti Smoking Global Index. Heated Tobacco Products. Available at: https://antismoking.global/world-map. Accessed: 16 July 2025.
- Global Tobacco Control. Heated Tobacco. Available at: https://www.globaltobaccocontrol.org/en/policy-scan/heated-tobacco/countries?country=586. Accessed: 10 July 2025.
- All flavours are allowed.
Impuesto
- Anti Smoking Global Index. Heated Tobacco Products. Available at: https://antismoking.global/world-map. Accessed: 16 July 2025.
Publications
¿Qué son los productos de tabaco calentado?
Appearing on the market in the mid-2010s, heated tobacco products include brands such as IQOS, glo and Ploom. This Briefing Paper provides an introduction to this safer nicotine product category and explores their tobacco harm reduction potential.
¿Por qué se necesita la reducción del daño del tabaco y qué evidencia hay de que funciona?
Our latest Briefing Paper explains the importance of tobacco harm reduction as well as providing a range of country case studies demonstrating the power of safer nicotine products to bring down rates of smoking.
The Global State of Tobacco Harm Reduction 2024: Un informe de situación
This Briefing Paper summarises The Global State of Tobacco Harm Reduction 2024: A Situation Report, which uses the latest evidence and new data projections to report on the current global THR situation and its potential to rapidly reduce the burden of disease and mortality associated with risky tobacco use.