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Using HTP in Germany

Profile
Germany Flag
Cigarettes
Traditional Smokeless
HTP
E-cigarettes
Snus
Pouches
NRT
Germany Background
Profile
Germany Flag
Cigarettes
Traditional Smokeless
HTP
E-cigarettes
Snus
Pouches
NRT
Data sourced: 2025.   Page updated: 2026-06-16

Heated Tobacco Products (HTPs) are classified as novel tobacco products and are legally allowed in Germany including their sale and use. HTPs can also be purchased online. They are available in general retail stores. The law requires health warnings on HTPs' packaging, and enforce restrictions on their flavours. Health benefit claims regarding these products are not permitted.

Available data show that the number of HTP users in Germany shows to have increased in recent years from an estimated 499,000 adults to 641,000 people in 2023. This means that the prevalence of HTP use has increased from 0.7% in 2020 to 0.9% in 2023. Daily use prevalence of HTPs among adults shows to have slightly increased from 0.2% in 2020 to 0.3% in 2023. In a survery conducted in 2023, 1.7% of German respondents stated that they ever tried HTP.

Prevalence

Year Value Reference/Comment
2020 499,094 1A
2023 640,601 1B
References:
  1. 1. Special Eurobarometer 506: Attitudes of Europeans towards tobacco and electronic cigarettes (v1.00). (2021). [Data set]. European Commission, Directorate-General for Communication. https://data.europa.eu/88u/dataset/S2240_506_ENG 2. Calculation based on population size data of people over 15 years of age (16+). Source of population data: World Population Prospects 2019 [Internet]. United Nations; 2019. (Department of Economic and Social Affairs, editor. Population Division). Report No.: Rev. 1. Available from: https://population.un.org/wpp/Download/Standard/Population/
  2. 1. Special Eurobarometer SP539: Attitudes of Europeans towards tobacco and related products (v1.00). (2024). [Data set]. European Commission, Directorate-General for Communication. https://data.europa.eu/88u/dataset/s2995_99_3_sp539_eng 2. Calculation based on population size data of people over 15 years of age (16+). Source of population data: World Population Prospects 2019 [Internet]. United Nations; 2019. (Department of Economic and Social Affairs, editor. Population Division). Report No.: Rev. 1. Available from: https://population.un.org/wpp/Download/Standard/Population/
Year Value Reference/Comment
2020 0.7% 2A
2023 0.9% 2B
References:
  1. Special Eurobarometer 506: Attitudes of Europeans towards tobacco and electronic cigarettes (v1.00). (2021). [Data set]. European Commission, Directorate-General for Communication. https://data.europa.eu/88u/dataset/S2240_506_ENG
  2. Special Eurobarometer SP539: Attitudes of Europeans towards tobacco and related products (v1.00). (2024). [Data set]. European Commission, Directorate-General for Communication. https://data.europa.eu/88u/dataset/s2995_99_3_sp539_eng
Year Value Reference/Comment
2020 0.2% 2A
2023 0.3% 2B
References:
  1. Special Eurobarometer 506: Attitudes of Europeans towards tobacco and electronic cigarettes (v1.00). (2021). [Data set]. European Commission, Directorate-General for Communication. https://data.europa.eu/88u/dataset/S2240_506_ENG
  2. Special Eurobarometer SP539: Attitudes of Europeans towards tobacco and related products (v1.00). (2024). [Data set]. European Commission, Directorate-General for Communication. https://data.europa.eu/88u/dataset/s2995_99_3_sp539_eng
Year Value Reference/Comment
2020 0.06% 2A A
2020 3.4% 2B
2023 1.7% 2C
References:
  1. Global Action to End Smoking. State of Smoking and Health in Germany. Available at: https://globalactiontoendsmoking.org/research/tobacco-around-the-world/germany/. Accessed: 16 July 2025.
  2. Special Eurobarometer 506: Attitudes of Europeans towards tobacco and electronic cigarettes (v1.00). (2021). [Data set]. European Commission, Directorate-General for Communication. https://data.europa.eu/88u/dataset/S2240_506_ENG
  3. Special Eurobarometer SP539: Attitudes of Europeans towards tobacco and related products (v1.00). (2024). [Data set]. European Commission, Directorate-General for Communication. https://data.europa.eu/88u/dataset/s2995_99_3_sp539_eng
Comments:
  1. The survey is from 2020.
References:
  1. 1. Special Eurobarometer SP539: Attitudes of Europeans towards tobacco and related products (v1.00). (2024). [Data set]. European Commission, Directorate-General for Communication. https://data.europa.eu/88u/dataset/s2995_99_3_sp539_eng 2. Calculation based on population size data of people over 15 years of age (16+). Source of population data: World Population Prospects 2019 [Internet]. United Nations; 2019. (Department of Economic and Social Affairs, editor. Population Division). Report No.: Rev. 1. Available from: https://population.un.org/wpp/Download/Standard/Population/
  2. Special Eurobarometer SP539: Attitudes of Europeans towards tobacco and related products (v1.00). (2024). [Data set]. European Commission, Directorate-General for Communication. https://data.europa.eu/88u/dataset/s2995_99_3_sp539_eng

Regulation

Year Value Reference/Comment
2017 or earlier Allowed 1A A
2024 Allowed 1B
References:
  1. Philip Morris International website. Available at: https://www.pmi.com/smoke-free-products/iqos-our-tobacco-heating-system
  2. Anti Smoking Global Index. Heated Tobacco Products. Available at: https://antismoking.global/world-map. Accessed: 15 July 2025.
Comments:
  1. IQOS
Yes Regulated as novel tobacco products
2
2025
References:
  1. Anti Smoking Global Index. Heated Tobacco Products. Available at: https://antismoking.global/world-map. Accessed: 15 July 2025.
  2. Tobacco Intelligence. France: heated tobacco and herbal heated product regulation, July 2025. Available at: https://tobaccointelligence.com/germany-heated-tobacco-and-herbal-heated-product-regulation-july-2025/. Accessed: 16 July 2025.

Availability

References:
  1. Anti Smoking Global Index. Heated Tobacco Products. Available at: https://antismoking.global/world-map. Accessed: 15 July 2025.
  2. Philip Morris International website. Available at: https://www.pmi.com/smoke-free-products/iqos-our-tobacco-heating-system
Comments:
  1. IQOS

Regulations and restrictions

References:
  1. 1. Anti Smoking Global Index. Heated Tobacco Products. Available at: https://antismoking.global/world-map. Accessed: 15 July 2025. 2. Global Action to End Smoking. State of Smoking and Health in Germany. Available at: https://globalactiontoendsmoking.org/research/tobacco-around-the-world/germany/. Accessed: 16 July 2025.
  2. Anti Smoking Global Index. Heated Tobacco Products. Available at: https://antismoking.global/world-map. Accessed: 15 July 2025.
Comments:
  1. Only tobacco flavours or NO flavours are allowed.

Tax

Greater than 50%, or equivalent, of those levied on cigarettes
1
2024
References:
  1. Anti Smoking Global Index. Heated Tobacco Products. Available at: https://antismoking.global/world-map. Accessed: 15 July 2025.
The GSTHR database is updated regularly by our team. However, please be aware that the information we provide does not constitute legal advice. We cannot guarantee that the information is up to date or accurate, as the regulatory status of different product categories can change at short notice and with little publicity. If you wish to check the legal status of use or possession of any safer nicotine product in a specific country or region, you should verify the information independently. If you have reason to think that the information supplied on the GSTHR is inaccurate, please contact us with details and any references and we will rectify any errors.