In Hungary, heated tobacco products (HTPs) are regulated as tobacco products and are allowed for sale and use. The number of current adult HTP users in Hungary was estimated to be around 203,000 individuals in 2023 which shows an increase from an estimated 98,000 people in 2020. This means that the current prevalence of HTP use among adults increased from 1.2% in 2020 to 2.5% in 2023. Likewise, adult daily use prevalence of HTPs increased from 0.9% in 2020 to 1.8% in 2023. In a survey in 2023, 3.4% of the respondents stated that they had tried HTP at least once.
Распространенность
| Year | Value | Reference/Comment |
|---|---|---|
| 2020 | 98,058 | 1A |
| 2023 | 202,671 | 1B |
- 1. Special Eurobarometer 506: Attitudes of Europeans towards tobacco and electronic cigarettes (v1.00). (2021). [Data set]. European Commission, Directorate-General for Communication. https://data.europa.eu/88u/dataset/S2240_506_ENG 2. Calculation based on population size data of people over 15 years of age (16+). Source of population data: World Population Prospects 2019 [Internet]. United Nations; 2019. (Department of Economic and Social Affairs, editor. Population Division). Report No.: Rev. 1. Available from: https://population.un.org/wpp/Download/Standard/Population/
- 1. Special Eurobarometer SP539: Attitudes of Europeans towards tobacco and related products (v1.00). (2024). [Data set]. European Commission, Directorate-General for Communication. https://data.europa.eu/88u/dataset/s2995_99_3_sp539_eng 2. Calculation based on population size data of people over 15 years of age (16+). Source of population data: World Population Prospects 2019 [Internet]. United Nations; 2019. (Department of Economic and Social Affairs, editor. Population Division). Report No.: Rev. 1. Available from: https://population.un.org/wpp/Download/Standard/Population/
| Year | Value | Reference/Comment |
|---|---|---|
| 2020 | 1.2% | 2A |
| 2023 | 2.5% | 2B |
- Special Eurobarometer 506: Attitudes of Europeans towards tobacco and electronic cigarettes (v1.00). (2021). [Data set]. European Commission, Directorate-General for Communication. https://data.europa.eu/88u/dataset/S2240_506_ENG
- Special Eurobarometer SP539: Attitudes of Europeans towards tobacco and related products (v1.00). (2024). [Data set]. European Commission, Directorate-General for Communication. https://data.europa.eu/88u/dataset/s2995_99_3_sp539_eng
| Year | Value | Reference/Comment |
|---|---|---|
| 2020 | 73,544 | 1A A |
| 2023 | 145,923 | 1B A |
- 1. Special Eurobarometer 506: Attitudes of Europeans towards tobacco and electronic cigarettes (v1.00). (2021). [Data set]. European Commission, Directorate-General for Communication. https://data.europa.eu/88u/dataset/S2240_506_ENG 2. Calculation based on population size data of people over 15 years of age (16+). Source of population data: World Population Prospects 2019 [Internet]. United Nations; 2019. (Department of Economic and Social Affairs, editor. Population Division). Report No.: Rev. 1. Available from: https://population.un.org/wpp/Download/Standard/Population/
- 1. Special Eurobarometer SP539: Attitudes of Europeans towards tobacco and related products (v1.00). (2024). [Data set]. European Commission, Directorate-General for Communication. https://data.europa.eu/88u/dataset/s2995_99_3_sp539_eng 2. Calculation based on population size data of people over 15 years of age (16+). Source of population data: World Population Prospects 2019 [Internet]. United Nations; 2019. (Department of Economic and Social Affairs, editor. Population Division). Report No.: Rev. 1. Available from: https://population.un.org/wpp/Download/Standard/Population/
- World Population Prospects 2019 [Internet]. United Nations; 2019. (Department of Economic and Social Affairs, editor. Population Division). Report No.: Rev. 1. Available from: https://population.un.org/wpp/Download/Standard/Population/
| Year | Value | Reference/Comment |
|---|---|---|
| 2020 | 0.9% | 2A |
| 2023 | 1.8% | 2B |
- Special Eurobarometer 506: Attitudes of Europeans towards tobacco and electronic cigarettes (v1.00). (2021). [Data set]. European Commission, Directorate-General for Communication. https://data.europa.eu/88u/dataset/S2240_506_ENG
- Special Eurobarometer SP539: Attitudes of Europeans towards tobacco and related products (v1.00). (2024). [Data set]. European Commission, Directorate-General for Communication. https://data.europa.eu/88u/dataset/s2995_99_3_sp539_eng
| Year | Value | Reference/Comment |
|---|---|---|
| 2020 | 3.2% | 2A |
| 2023 | 3.4% | 2B |
- Special Eurobarometer 506: Attitudes of Europeans towards tobacco and electronic cigarettes (v1.00). (2021). [Data set]. European Commission, Directorate-General for Communication. https://data.europa.eu/88u/dataset/S2240_506_ENG
- Special Eurobarometer SP539: Attitudes of Europeans towards tobacco and related products (v1.00). (2024). [Data set]. European Commission, Directorate-General for Communication. https://data.europa.eu/88u/dataset/s2995_99_3_sp539_eng
- 1. Special Eurobarometer SP539: Attitudes of Europeans towards tobacco and related products (v1.00). (2024). [Data set]. European Commission, Directorate-General for Communication. https://data.europa.eu/88u/dataset/s2995_99_3_sp539_eng 2. Calculation based on population size data of people over 15 years of age (16+). Source of population data: World Population Prospects 2019 [Internet]. United Nations; 2019. (Department of Economic and Social Affairs, editor. Population Division). Report No.: Rev. 1. Available from: https://population.un.org/wpp/Download/Standard/Population/
- Special Eurobarometer SP539: Attitudes of Europeans towards tobacco and related products (v1.00). (2024). [Data set]. European Commission, Directorate-General for Communication. https://data.europa.eu/88u/dataset/s2995_99_3_sp539_eng
- World Population Prospects 2019 [Internet]. United Nations; 2019. (Department of Economic and Social Affairs, editor. Population Division). Report No.: Rev. 1. Available from: https://population.un.org/wpp/Download/Standard/Population/
Продажи
- Hungary Today. Rising Demand for Heated Tobacco as Traditional Cigarette Sales Decline. Available at: https://hungarytoday.hu/rising-demand-for-heated-tobacco-as-traditional-cigarette-sales-decline/#:~:text=In%20recent%20years%2C%20Hungary%20has,tobacco%20products%20rapidly%20gaining%20popularity. Accessed: 19 June 2026.
- Tobacco Intelligence. Regulatory report: Hungary – HnB, oral tobacco and nicotine pouches, March 2022. Available at: https://tobaccointelligence.com/regulatory-report-hungary-hnb-oral-tobacco-and-nicotine-pouches-march-2022/. Accessed: 19 June 2026.
Общие сведения
- Hungary Today. Rising Demand for Heated Tobacco as Traditional Cigarette Sales Decline. Available at: https://hungarytoday.hu/rising-demand-for-heated-tobacco-as-traditional-cigarette-sales-decline/#:~:text=In%20recent%20years%2C%20Hungary%20has,tobacco%20products%20rapidly%20gaining%20popularity. Accessed: 19 June 2026.
- Philip Morris International website. Available at: https://www.pmi.com/smoke-free-products/iqos-our-tobacco-heating-system
Ograniczenia
- Tobacco Intelligence. Regulatory report: Hungary – HnB, oral tobacco and nicotine pouches, March 2022. Available at: https://tobaccointelligence.com/regulatory-report-hungary-hnb-oral-tobacco-and-nicotine-pouches-march-2022/. Accessed: 19 June 2026.
Публикации
Розничный объём рынков сигарет и HTP в отдельных странах
Продажи изделий из нагреваемого табака (HTP) значительно выросли с 2016 года в Азиатско-Тихоокеанском регионе, Западной и Восточной Европе. Во многих странах это совпало со снижением продаж сигарет. Данные о розничных продажах сигарет и HTP по объёму измеряются в штуках, однако одна единица HTP может не быть полноценной заменой для курящих людей, поскольку содержит меньшую дозу никотина, чем одна сигарета. Тем не менее показатели розничных продаж по объёму свидетельствуют о различных эффектах замещения в следующих странах:
- примерно взаимозаменяемость HTP-стиков и сигарет в соотношении один к одному: Венгрия, Южная Корея, Италия, Германия.
- продажи сигарет снижаются быстрее, чем растут продажи HTP: Словакия, Чешская Республика, Россия, Япония, Греция.
- продажи сигарет снижаются медленнее, чем растут продажи HTP: Казахстан, Литва, Португалия.
Для получения дополнительной информации см. «Глобальное состояние снижения вреда от табака 2024: ситуационный отчёт».