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Smoking, vaping, HTP, NRT and snus in Finland

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  2. Global Smoking and Tobacco Harm Reduction Database
  3. Smoking, vaping, HTP, NRT and snus in Finland
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Profile
Finland Flag
Cigarettes
HTP
E-cigarettes
Snus
Pouches
NRT
Finland Background
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Finland Flag
Cigarettes
HTP
E-cigarettes
Snus
Pouches
NRT

15% of the adult population are current smokers

There are approximately 697,594 current smokers in Finland

Country profile
Data sourced: 2024.   Page updated: 2025-01-07

Smoking in Finland

The overall smoking prevalence in Finland has been decreasing since 2006. 19.7% of the adult population in Finland are current smokers, down from 26% in 2006. This means there are now approximately 912,299 smokers in the country. 21% of men smoke and for women the figure is 18.3%.

The most recent data show there were 5,129 annual deaths from tobacco-smoking related diseases (approximately 1,500 women and 3,600 men). The annual percentage of all deaths attributable to tobacco smoking was 11.51% (women: 5.8%; and men: 13.9%).

Nicotine vapes (e-cigarettes) are legal in Finland and there are 38,300 vapers in the country, giving an adult vaping prevalence of 0.82%. There is a requirement to ensure vape packaging contains a health warning, and they can only be sold to those 18 and older. Vaping devices can be purchased without a prescription but there are legal restrictions on their use in public places.

There is no specific law on heated tobacco products and the situation is quite complicated for snus. While it is illegal to import snus for trade or buy the product online, it is possible to import it for personal use.

Nicotine replacement therapy (NRT) can be marketed and it is available to buy in many general shops without a prescription. The NRT market in Finland is worth €88.7 million.

For further information and full references, click through to the detailed datasheets above.

4,070

Deaths

4070 people die every year due to tobacco smoking in Finland.

88.7 million €

Market size of NRT.

Estimated NRT market size is 88.7 million €.

Details & datasheet on smoking in Finland

Nicotine Vaping Devices

in Finland

Finland abides by the EU Tobacco Products Directive (TPD) (2014). In Finland, e-cigarettes are classified as tobacco related products and are regulated by the Tobacco Act 2016 (non-nicotine single use e-cigarettes are classified as tobacco substitutes). Nicotine products (i.e. nicotine replacement therapy - NRT) used in smoking cessation have to be approved by the Finnish Medicines Agency, and these are classified as medicines; no e-cigarettes have been approved as medicines to date. The use of e-cigarettes is prohibited where smoking is prohibited, including in vehicles where minors under 15 years are present. There is a total advertising ban. Internet and cross-border sales of e-cigarettes are illegal. Only tobacco flavoured and unflavoured fluid is allowed for sale; candy or fruit flavours are prohibited. A tax on e-cigarette liquid of €0.30 per ml (€3.00 per standard bottle) was introduced on 1st January 2017, and applies to 'nicotine free' as well as nicotine-containing fluids.

Details & datasheet on vaping in Finland

Heated Tobacco Products

in Finland

Heated tobacco products are not regulated in Finland. You can't advertise HTP in Finland.

Details & datasheet on HTP in Finland

Nicotine Replacement Therapy

in Finland

You can buy NRT in many general shops without a prescription.

Details & datasheet on NRT in Finland

Snus

in Finland

Used in Scandinavia for more than 200 years, snus is providing smokers in Sweden and Norway with an alternative to combustible cigarettes. Find out what it is, and why it is considered a safer nicotine product in our briefing paper.

Details & datasheet on snus in Finland

Pouches

in Finland

Nicotine pouches are a relatively new product which can provide users of high-risk tobacco with an alternative that poses fewer risks to their health. Read more about nicotine pouches in our briefing paper

Details & datasheet on pouches in Finland

Top Stories from Finland

March 03, 2025 by clearingtheair.eu

Story

Finland to ban nicotine pouch flavours

Finland plans to forbid most nicotine pouch flavors, only allowing menthol and mint, as …

Regions: Europe Finland

November 01, 2024 by yle.fi

Story

Tobacco prices to rise nearly 30% by 2027

The Finnish government has announced plans to gradually increase tobacco taxes six times over …

Regions: Europe Finland

October 22, 2024 by yle.fi

Story

THL criticises government's proposed nicotine pouch law

The Finnish Institute for Health and Welfare (THL) expressed concern that the proposed legal …

Regions: Europe Finland

September 04, 2024 by clearingtheair.eu

Story

Finland plans to raise tax on tobacco products but not vapes

Finland plans to raise taxes on tobacco products but not vapes and e-liquids. However, …

Regions: Europe Finland

August 08, 2024 by helsinkitimes.fi

Story

Finnish teens turn away from alcohol but embrace e-cigarettes and nicotine pouches

The ESPAD monitors substance use among European students since 1995. The recent Finnish survey …

Regions: Europe Finland

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The GSTHR database is updated regularly by our team. However, please be aware that the information we provide does not constitute legal advice. We cannot guarantee that the information is up to date or accurate, as the regulatory status of different product categories can change at short notice and with little publicity. If you wish to check the legal status of use or possession of any safer nicotine product in a specific country or region, you should verify the information independently. If you have reason to think that the information supplied on the GSTHR is inaccurate, please contact us with details and any references and we will rectify any errors.
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